International Senior Brand Experience Manager

Day-to-day responsibilities leading these key brands for the International team include spearheading strategic cross-functional projects, agency and brand campaign management, developing creative resources and establishing strategic frameworks to support field marketing execution. This position interacts frequently with senior management to provide recommendations and guidance to support and grow the overall Inspire International business.ResponsibilitiesLead briefing, production and development of International creative resources, including agency relationships, brand campaigns, photo shoots, global support tools, and creative library management.Lead global consumer and category strategy to support core/flex menu management, product innovation, and marketing calendar development.Develop innovative global media strategies to enable market-level execution and build relevancy to connect further with Gen-Z.Lead the international merchandise program through creation and deployment of core and seasonal offerings.Oversee strategic brand initiatives and day-to-day support of field marketing to ensure successful implementation of brand strategy, regional calendars and creative resources.Support business development and new market launch teams with brand-led support strategy to ensure successful international market growth.Lead ad hoc projects, presentations, and reports to support the Director, International Brand Experience and Vice President, International Marketing...